STORY NAME
KJ Photography
FILED UNDER
Brand, Website
PLOT WORDS
Poetic, Organic, Free-Spirited
SUMMARY
KJ Photography weaves together cinematic tones, lyrical movement, earthy texture, and personal touches to embody the beautiful moments that are woven into timeless stories of love and wonder.
LOVE NOTE
“The absolute BIGGEST and heartfelt thank you. I am so in love with everything about my brand and website, you did such a beautiful job. Thank you for all of your hard work and the amount of love you put into this project. I am utterly obsessed.”
FOOTNOTES
Behind The Design
The primary logo text is set in an organic and earthy type to capture the overall adventurous and free-spirited nature of the brand. The tagline beneath is set in a wildly romantic and poetic type to represent the cinematic, love- focused, romanticized, and moodiness of Kylie’s imagery while inviting her audience into an intimate, emotional, and artful space. The tagline dances along a line, almost like a signature - intentionally representing the idea that Kylie signed it herself.
A monogram sits at the very top and is woven into a singular element - representing the idea that Kylie is capturing a couple’s essence, special day, love story, etc. all into one.
FOOTNOTES
Behind The Website
Kylie’s website was designed to welcome her couples into a dreamy, grounded, and intimate space, sprinkled with little personal hand-done touches throughout. Poetry-stanza-styled text introduces a lyrical and romantic feel while earthy textures keep the composition feeling grounded. Overall, this little corner of the internet acts as a free-spirited digital journal showcasing love stories around the world.
